Paid media · Content strategy

We help you increase your sales with paid media strategies

Content strategy + paid media, the winning combination for sales

Why teams hire us

Three things we get right before anything scales

01

Acquisition that pays for itself

We build media plans around contribution margin, not vanity reach. Every campaign has a payback window we agree on before a dollar is spent.

02

Creative built for the feed

Concepts, scripts, and edits produced weekly, then tested against each other. Winning angles get scaled; the rest get retired fast.

03

Measurement you can defend

Clean tracking, incrementality checks, and a single dashboard your finance team can read without a translator.

Services

Seven capabilities, run by one accountable team

No handoffs between agencies. Paid media, content, creative, analytics, and CRM are run by one founder who owns the outcome.

01

Paid media

Meta, TikTok, LinkedIn, and Google Ads campaigns structured for efficient scale and steady creative throughput.

02

Analytics

Google Analytics and Google Tag Manager setup, clean tracking, and dashboards tied to revenue rather than vanity metrics.

03

Content strategy

Instagram content and LinkedIn founder-led growth programs that build authority and feed paid demand. Limited spots.

04

Creative production

Static, UGC, and video editing produced on a monthly cadence, briefed directly from performance data. Limited spots.

05

CRM

Email and SMS flows that convert the demand paid media creates, from welcome series to win-back.

06

Google Business Profile

Creation and optimization of your Google Business Profile for local visibility, reviews, and search presence.

07

Websites & landing pages

Websites and landing pages built with Lovable, designed to convert paid traffic into qualified leads.

The team

Work directly with the founder

Meet the founder
GB

Giovanna Buck

Founder & CEO

Bachelor of Business Administration at PUCPR with a financial and accounting background. Giovanna specializes in paid media management and content strategy, with hands-on growth experience leading campaigns across Canada and Brazil.

  • Paid media
  • Content strategy
  • Analytics
  • CRM

Next step

Ready to make paid media pay for itself?

Tell us about your product, your current spend, and where growth is stalling. We'll come back within one business day.